This is the definition of Learning according to Wikipedia.

Essentially, it is the act of processing and acquiring new information.A key factor in how we learn something new is that people will process the information in different ways.

I want to take some time and talk about how different people learn different things.

Not everyone learns in the same way. And we need to keep that in mind when we’re trying to encourage someone to change their behavior.

Today, we are totally inundated with information with information from a variety of different sources.

It can be totally overwhelming and all of the information is presented in different formats from different angles.

So when we are trying to communicate our message, it’s easy for it to get lost. So a key factor for someone presenting new information and trying to encourage someone to change their behavior is to make it to standout and you need to make it as effective as possible.

A key factor for doing that is presenting the information based on how the person that’s receiving it is going to process that information and receive it the best way possible.

Plus, with all of the information delivery mechanisms that are available out there, there’s tons of different ways that we can provide the same message now. We can leverage all those opportunities presenting messages in different formats whichever one conveys the message the best, based on the person that’s receiving it, as well as the type of content that you’re trying to deliver.

It’s very easy to just think about how you are delivering the message and not how the other person is receiving it.

We always need to reaffirm that the person has understood the message that we’re trying to deliver because we can’t assume that we are saying it perfectly for the way the person is receiving it, for how they best process it and in the format that they understand the best.

And the goal of this training is to make learning achievable. There’s a variety of different ways that we can do that but essentially you want to make it as easy as possible for someone who is receiving your message to understand what the requirements are or what the changes are for their behavior.

A key factor in the person receiving the information is the primary method that they used to process new learning. Some people receive information primarily through hearing some people see actually want to see it, and some people want to have more of a hands-on.

So then when you’re presenting the information, you need to keep that in mind and if you are aware of the specific person that’s receiving the information and you have an understanding of what their primary learning method; do they need to hear it? Do they need to see a picture of it? Do they need to interact with it? Do they need to do it themselves?

This can also be impacted by the type of information that you try to present. So if you are trying to explain something along the lines of carpentry or mechanical repair and you want to try to explain it to someone in words. That might not be as effective as allowing someone to see the picture of it, see how it’s done or actually having hands-on experience doing the carpentry and learning how they’re supposed to do it properly.

Learning Styles

Here is an overview of the three common learning styles.

For me, I know that I tend to be more visual. When I was in the university, I would always understand the concepts better whenever the professor would put the information on the board. It wasn’t enough for him to verbally explain what it was. If I could see it on the board with some kind of visual representation, it automatically made things much easier for me to understand.

But not everyone is going to be in the same format. So if you’re presenting to someone who’s more visual, you need to focus on things like graphs, charts, or pictures and allow them to see visual representations of the message that you’re trying to convey.

If it’s a new behavior or something that they’re supposed to be following, they’re going to want to see you doing the behavior, the new task, so that they can copy it.

The second category is if they listen through hearing and if they learn new topics based on hearing the speech and having someone explain it.

Someone might have a tendency to focus on music or other things like that where there are key factors for hearing and this might be an indicator that they might tend to be more on the auditory side.

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What about you? Do you learn by hearing, seeing or feeling the subject?

The last group is the kinesthetic or more of the hands-on. So these people are going want to get their hands dirty. They’re going to actually do the activity and that is going to be the best way for them to learn how to do it properly.

So when you’re communicating a message, you need to keep all three in mind.

You’re not necessarily going to know if someone’s visual, auditory or kinesthetic. So when you are presenting information, the best approach is to incorporate all three as part of the learning process.

Perhaps you can take a moment and just think about what is your learning style? When you are learning something new, what is the best way that you feel like you absorb that information? Is it visual? Do you need to see it? Is it auditory? Is it kinesthetic?

Having that understanding is also going to help you convey the message properly to other people. So then each person is going to have a unique approach to learning new information.

As trainers, we need to keep that in mind and present the information in a manner that’s going to allow them to absorb it regardless of what their preference is.

If we are dealing more on one on one and we understand what their learning process is, then we can customize it and provide a more targeted message. But if we’re delivering a message to a larger group and we don’t have the opportunity to target individual people, you need to factor all three factors in when you’re delivering your message.

So how can you use the different learning styles to improve communicating your message for farm safety?

I think that’s going to be a key factor in delivering effective message and incorporating the learning styles in all aspects of the messaging that you’re trying to deliver.

In terms of communicating the message for farm safety, that is one delivery mechanism, but if you’re thinking in terms of all the messaging, it really applies to almost anything. Anytime that you are delivering a message, you’re trying to sell, you’re trying to help someone learn, what your viewpoint is; it has some ramifications for all of your communication.

So again, just to recap.

We want to focus on all the different learning styles and have an understanding that people are going to process the information differently. Presenting it in one manner is not going to give someone the opportunity to learn it the best way for them as an individual. We need to incorporate different tools when we’re delivering a message so that we can impact all the people who are listening to it regardless of their learning style.